Principal Product Designer

Principal Product Designer

Principal Product Designer

Smashing — Your new home for discovering and sharing the most worthwhile articles and perspectives on the internet in the topics you’re most interested in.

Overview

Starting with their iOS app, I led a comprehensive overhaul for Smashing during its closed beta phase, focusing on both the user experience and a vibrant refresh of their brand.

Current iOS app

Wireframes

Final designs

Feeds

Article, comments

Explore, profile

Onboarding

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Full flow prototype (Figma)

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